Bucharest, March 21, 2019 – The Romanian Investor Relations Association (ARIR) announces the launch of a perception study to assess the opinion of individual investors regarding the communication of listed companies at the Bucharest Stock Exchange. The survey will take place between 21 March and 15 April 2019, in partnership with Investors Club, Asociația Utilizatorilor Români de Servicii Financiare, Clubul Investitorilor pe Piața de Capital, www.financialmarket.ro/ and www.investestelabursa.ro.
The main questions refer to key sources of information used, the way individual investors communicate with listed companies, the perception about the Romanian capital market and key investment decision factors.
“Perception studies support the strategy development of the listed companies and allow them to shape the communication according to investors’ expectations. We start the second perception study, after the successful completion, in November 2018, of a similar one addressed to institutional investors. Interaction with individual investors is as important as the one companies have with institutional investors. Although the used tools are different, investors’ access to information should be equal.”
Daniela Șerban, ARIR President:
ARIR members will also benefit from a detailed presentation of the results supplemented by recommendations from the project team.